Great insurance sales do not come from a planned mindset sales pitch

Posted by admin on November 10, 2010

There are many insurance sales training programs on the market. Insurances salespeople are keen to learn various techniques on how to do better, faster and more efficient sales of insurance products.

The recent ultra competitive sales market has grown so much that it has made tough for the new unconsolidated representatives to easily break into the market. There are lots of competitions not only between representatives in different companies but also within the same company in order to meet their targets.

Establishes sales representatives are able to get more customers through their referrals or experience in the industry. The new sales representatives are struggling to make their quota and even when they cold call, they are not able to make through because of their old outdated sales pitch.

The new representatives come into the industry and they are trained to hit the phones like the top salespeople before them. A majority of the customers are not interested to talk to the insurance agents because they feel happy with the type of insurance they have got and they already have a representative in their contact.

The biggest mistake with the old fashioned insurance sales training is that they use the same pitch that has been used from the age old times. The old sales pitch lacks the prospect to a natural, low pressure conversation that is needed to convert a customer. Many customers get bored when they hear a representative starting the call by saying “Hi Sir, My name is so and so from such and such company…” They lack the prospects to open a conversation. If you can start the call with a certain enthusiasm and in an excited way, half of the battle is won.

Once you open the conversation with a different pitch, a lot of people will feel interested in continuing the call. Compare it with the traditional sales pitch and you will understand why prospects react as abruptly as they do.

Always start your call with a low pressure conversation and trust building, along with gentle guidance triggers for working out exactly where the sale is and how to handle it.